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Discussion with offline retail news experts
30 July 2021 г.

Discussion with offline retail news experts

The approach to the development and promotion of the brand as a grocery store and as a lifestyle space is very progressive. A business that looks to the future is obliged today to digitalize and transform into ecosystems that can cover not one but several needs of their customers.

Given our climate, this format should be in great demand and can become a place of attraction for friendly meetings or a point for the need to solve short-term work tasks. Of course, it is essential to test everything clearly and take these first steps as efficiently as possible so that the first impression of the new format is not overshadowed. For example, a non-working payment application or collapsed Wi-Fi during a zoom meeting with one of the pioneers.

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Valeria Musatova
Valeria Musatova

Project manager

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